Joe Edwards
About Joe Edwards
Joe Edwards is the Senior Manager of Consumer Insights at Procter & Gamble, leveraging LEAN methodologies to derive insights from qualitative and quantitative data.
Title
Joe Edwards holds the position of Senior Manager Consumer Insights at Procter & Gamble. He has been in this role since 2017, operating out of Boston, Massachusetts.
Company
Procter & Gamble has been Joe Edwards' primary professional environment. He currently serves as the Senior Manager Consumer Insights, and his previous roles at the company include Senior Process Engineer, Process Engineering Intern, and Methods Engineer Intern.
Education and Expertise
Joe Edwards studied Biological/Biosystems Engineering at Cornell University, where he earned a Bachelor’s Degree in four years, from 2010 to 2014. His background in process engineering enhances his ability to connect consumer needs with technical solutions.
Background
Joe Edwards began his career at Procter & Gamble with internships in Process Engineering and Methods Engineering. He then held the position of Senior Process Engineer for three years before moving into his current role. He also has experience as a Summer Research Intern at Cornell University.
Consumer Insights Methodologies
Joe Edwards utilizes LEAN consumer research methodologies to derive insights from both qualitative and quantitative data. His focus lies in creating value accretive propositions by linking consumer insights to technical product elements.