John Fraser
About John Fraser
John Fraser is a Senior Account Executive at Procter & Gamble and a Co-Founder of FRESHeTECH, with extensive experience in marketing, hospitality, and start-up development.
Current Position at Procter & Gamble
John Fraser currently holds the position of Senior Account Executive at P&G Professional, a division of Procter & Gamble, in St. Augustine, Florida. He has been with the company since 2016, contributing to bringing innovative products to millions of households across North America. His role emphasizes enhancing consumer packaged goods' presence and driving sales growth.
Co-Founder of FRESHeTECH
In 2013, John Fraser co-founded FRESHeTECH, a company aimed at developing innovative tech products. One of their notable achievements includes the creation of the Splash Shower Tunes, which became the number one selling shower speaker. The company's products have gained significant media coverage, being featured on platforms such as Good Morning America, TODAY Show, and Rolling Stones Magazine.
Previous Roles and Experience
John Fraser has held several key positions across different companies prior to his current roles. His previous roles include Territory Performance Manager at Frontline Performance Group, Co-Founder of Enlightened Tours, Account Manager at KSA Events, Creative Project Manager at LLLo Inc., and Assistant Manager - Retail at Fountain of Youth Archaeological Park. These diverse positions have equipped him with broad experience in performance management, project management, and retail operations.
Educational Background
John Fraser has a rich educational background that includes studying at multiple institutions. He pursued Marketing at TBS Education in 2015 and earned a Master's degree in International Business from the University of Florida from 2014 to 2015. Additionally, he studied Hospitality and Tourism Management at the University of Central Florida Rosen College of Hospitality in 2012, and he achieved an Artium Baccalaureus in Political Science from Rollins College from 2007 to 2010.
Notable Contributions to Product Development
John Fraser has played a significant role in the development of successful products aimed at enhancing consumer experiences. Notably, he was instrumental in the development of Travel-Tab, a product rented by leading hospitality and rental car companies such as Hertz and Virgin Holidays. This work reflects his expertise in driving incremental sales growth across consumer packaged goods businesses.