Katie Johnson
About Katie Johnson
Katie Johnson is a Senior Brand Manager at Procter & Gamble, specializing in First Aid Beauty, with a strong background in digital content production and marketing strategy.
Company
Katie Johnson is currently employed by Procter & Gamble. She works as the Senior Brand Manager for First Aid Beauty, a skincare brand under Procter & Gamble. Her focus is on developing and executing in-market testing and marketing strategies to enhance the brand's growth and market presence.
Title
Katie Johnson holds the position of Senior Brand Manager for First Aid Beauty at Procter & Gamble. Her role involves significant responsibility in steering branding initiatives and marketing campaigns for the skincare brand.
Work Experience at Procter & Gamble
Katie Johnson has held several roles at Procter & Gamble. Prior to her current position, she was the Senior Manager of Content and Production for First Aid Beauty from 2022 to 2023, based in New York. Before that, she served as the Feminine Care Senior Brand Manager for the Creative Team from 2021 to 2022 in Cincinnati. She also worked as a Content House Brand Designer/Editor in 2021 for six months.
Digital Content Production Background
Katie Johnson has a robust background in digital content production. She transitioned from being a Digital Content Producer at Kings Hammer from 2020 to 2021 in Cincinnati to elevated roles at Procter & Gamble. She also worked as a Video Production Intern at Cincinnati Reds in 2020 and owned a business, Arrington Visual, from 2016 to 2021.
Educational Background
Katie Johnson has a diverse educational background. She studied at Fenway Sports Management University for an Educational Series in 2020. She is a Master's Degree Candidate in Digital Media Design from Harvard Extension School, where she studied from 2019 to 2022. Katie also holds a Bachelor of Fine Arts (BFA) in Musical Theatre from Penn State University and completed her high school education at Arendell Parrott Academy in 2016.
Expertise in Branding and Marketing
Katie Johnson has demonstrated expertise in branding and marketing, particularly in the digital space. She has increased social media followers for brands through impactful digital storytelling and played a key role in enhancing client engagement at First Aid Beauty. Her efforts in collaborating with key stakeholders have contributed to successful marketing campaigns and brand alignment.