Kimberly Perez G.
About Kimberly Perez G.
Kimberly Perez G. is a Personal Health Care Marketing Specialist at Procter & Gamble, with a background in marketing and product management across various industries in Panama.
Current Role at Procter & Gamble
Kimberly Perez G. currently holds the position of Personal Health Care Marketing Specialist at Procter & Gamble. She has been with the company since 2020, focusing on marketing strategies to enhance the visibility and market share of personal health care products in Panama. Her role involves leveraging her expertise in marketing intelligence and product launch strategies to ensure successful market entry and sustainability. Her bilingual abilities enable her to effectively manage and communicate marketing strategies in diverse markets.
Previous Experience at Grupo Silaba
Before joining Procter & Gamble, Kimberly Perez G. worked at Grupo Silaba from 2019 to 2020. During her tenure, she served as a Marketing Specialist for General Motors. In this role, she was responsible for developing and implementing marketing campaigns, analyzing market trends, and contributing to the brand's overall marketing strategy in Panama.
Experience at TVN Media
Kimberly Perez G. has extensive experience at TVN Media, where she held multiple roles from 2012 to 2018. Starting as an administrative assistant for TVN Radio, she later moved on to become an Executive Assistant in the New Businesses Department, and then Executive Assistant to the CEO. Her final role at TVN Media was as a Product Manager, where she was involved in product planning and market analysis.
Educational Background and Qualifications
Kimberly Perez G. has a strong educational background in marketing and business. She earned a Master's Degree in Sales and Marketing Management from EAE Business School, and another Master’s Degree in Project Management from Universidad Latinoamericana de Comercio Exterior, both completed in 2016. Additionally, she holds a Bachelor’s Degree in International Business from Universidad Católica Santa María La Antigua, completed in 2014.
Expertise in Marketing Intelligence
Kimberly Perez G. specializes in marketing intelligence, focusing on analyzing market behavior to define strategic actions. Her expertise in this area allows her to develop effective marketing strategies and ensure the successful launch and sustainability of products. Her skills are further enhanced by her bilingual proficiency, which allows her to cater to diverse markets effectively.