Lena Rehder
About Lena Rehder
Lena Rehder is a Brand Manager at Procter & Gamble with a diverse background in marketing, UX/UI design, and innovation projects across various companies in Germany.
Current Position as Brand Manager at Procter & Gamble
Lena Rehder is currently working as a Brand Manager at Procter & Gamble. She began her role in 2022 and is based in Frankfurt/Rhein-Main. Lena's work at Procter & Gamble involves managing and developing brand strategies to enhance the company's market presence. She leverages her extensive experience in brand management to drive successful campaigns and product initiatives.
Previous Experience at Futury
Before joining Procter & Gamble, Lena Rehder worked at Futury as part of the Innovation Project titled 'The Mission V: MOBILITY - Be Urban!' in 2021. Her role lasted for three months and took place in Frankfurt am Main, Hessen, Deutschland. During her time at Futury, Lena contributed to developing innovative solutions aimed at improving urban mobility, showcasing her versatility and adaptability in different aspects of project management and innovation.
UX & UI Designer Experience at Siemens PLM Software
Lena Rehder served as a UX & UI Designer at Siemens PLM Software in the Digital Factory (Automotive Software) for eight months from 2018 to 2019. Located in Göttingen, Niedersachsen, Deutschland, her position involved designing user-friendly interfaces and improving user experiences for Siemens' automotive software applications. This role allowed her to explore the intersection of design and technology in a corporate setting.
Academic Background and Education
Lena Rehder has a diverse and comprehensive academic background. She studied Marketing & E-Business at Georg-August-Universität Göttingen and earned a Master of Science (MS) from 2018 to 2021. Lena also participated as an Exchange Student at Universidad Autónoma de Madrid for one year from 2019 to 2020. Earlier, she completed her Bachelor of Arts (BA) in Business Administration at Hochschule für Wirtschaft und Recht Berlin from 2012 to 2016. Additionally, Lena studied Spanish at Universidad Iberoamericana in 2017, enhancing her linguistic skills.
Early Career Roles and Internships
Lena Rehder's career includes several early roles and internships that have contributed to her expertise in brand management and marketing. She worked as an Assistant Brand Manager and New Business Developer at Unilever in Hamburg und Umgebung, Deutschland, in 2018 and from 2017 to 2018, respectively. Lena also held short-term positions such as a Fair Representative at Grundig Intermedia GmbH in 2017 and a Marketing- und PR-Assistent at BIM Berliner Immobilienmanagement GmbH from 2016 to 2017. Moreover, at Kao Corporation, she served briefly as a European Brand Manager and National Brand Manager in 2015 and 2016, enriching her experience in the consumer goods industry.