Louise Osborn

Louise Osborn

Category, Insight & Strategy Director @ Procter & Gamble

About Louise Osborn

Louise Osborn is the Category, Insight & Strategy Director at Procter & Gamble, with extensive experience in various sales and category management roles within the company and previous roles at Bristol-Myers Squibb.

Title and Role at Procter & Gamble

Louise Osborn currently holds the position of Category, Insight & Strategy Director at Procter & Gamble. She has been in this role since 2019 and is based in Weybridge, England, United Kingdom. In this capacity, she is responsible for overseeing category management, strategic insights, and strategy development to drive the company's market position.

Previous Positions at Procter & Gamble

Louise Osborn has held several notable positions at Procter & Gamble before her current role. From 2015 to 2019, she was the Sales & Category Director, also based in Weybridge, Surrey, United Kingdom. Prior to that, she served as Sales Director from 2012 to 2015, and as Category Management Team Leader Tesco from 2009 to 2012. Earlier roles include Sales - Market Strategy & Planning Manager UK & Ireland - Babycare from 2006 to 2009, Senior Sales National Account Manager - Boots (Max Factor and Makeup Consultants) from 2003 to 2006, and Senior Sales National Account Manager - Boots Haircare from 2001 to 2003.

Career at Bristol-Myers Squibb

Before joining Procter & Gamble, Louise Osborn worked at Bristol-Myers Squibb. She served as National Account Manager - Grocery from 1999 to 2001 in Ickenham, Greater London, United Kingdom. Prior to that, she was National Account Manager - Pharmacy in the same location from 1998 to 1999.

Professional Experience in Sales and Category Management

Louise Osborn has an extensive background in sales and category management. Her roles at Procter & Gamble and Bristol-Myers Squibb have provided her with a wealth of experience, particularly in managing key accounts and devising market strategies. Throughout her career, she has focused on driving sales performance and developing strategic partnerships with major retailers such as Tesco and Boots.

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