Luis Balladares
About Luis Balladares
Luis Balladares is the Brand Director for North America Personal Health Care at Procter & Gamble, focusing on Metamucil Fiber. He has extensive experience in brand management and a background in civil engineering and marketing.
Title
Luis Balladares is currently working as the Brand Director for North America Personal Health Care, specifically overseeing the Metamucil Fiber brand at Procter & Gamble (P&G).
Professional Experience at Procter & Gamble
Luis Balladares has held several positions at Procter & Gamble over the years. In 2020, he stepped into the role of Brand Director, North America Personal Health Care, Metamucil Fiber. Prior to that, he served as Brand Manager, also focused on Metamucil Fiber for six months. In 2019, he worked as a Senior Assistant Brand Manager for Align Probiotics for six months. He also managed Oral Care brands such as Fixodent Denture Adhesive, Crest, and Scope Mouthwash from 2017 to 2019, and Oral-B Toothbrushes and Floss from 2015 to 2017. He began his tenure at P&G in 2012 as an Initiative Operations Leader for Oral-B Toothbrushes and Floss.
Work Experience Prior to Procter & Gamble
Before joining Procter & Gamble, Luis Balladares worked at Turner Construction as an Assistant Project Engineer from 2010 to 2011. He also held a position as an Engineering Intern at Florida Power & Light in 2006.
Educational Background
Luis Balladares holds a Master of Business Administration (M.B.A.) in Marketing from Northwestern University's Kellogg School of Management, where he studied from 2014 to 2016. Prior to that, he earned a Bachelor of Science (B.S.) in Civil Engineering from Georgia Institute of Technology, completing his degree from 2004 to 2009. He also attended MAST Academy, earning a High School Diploma in Oceanic and Atmospheric Sciences from 1999 to 2004.