Marcell Barga
About Marcell Barga
Marcell Barga is the Trade Marketing Director for Beauty Care at Procter & Gamble, with extensive experience in trade marketing and sales roles within the company in São Paulo, Brazil.
Title
Marcell Barga serves as the Trade Marketing Director for Beauty Care at Procter & Gamble. He has held this position since 2021 in São Paulo, Brazil.
Professional Experience
Marcell Barga has amassed significant experience at Procter & Gamble, holding various positions over the years. He began as a Business Analyst from 2012 to 2013, moved to Trade Marketing Analyst in 2013, and then progressed to Key Account Sales Supervisor from 2013 to 2015. His trajectory continued as he held roles such as Cash & Carry Sales Supervisor in 2015, Key Account Manager from 2016 to 2017, and Trade Marketing Manager for Beauty Care from 2017 to 2019. He served as a Key Account Team Leader from 2019 to 2020 and then as Sales Director for Commercial Key Accounts & SP In-Store Execution from 2020 to 2021, before assuming his current role.
Education and Expertise
Marcell Barga has an academic background in Pharmacy. He graduated from Universidade Federal do Paraná, where he studied from 2006 to 2011. Following this, he attended Universidade de Coimbra for further studies in Pharmacy, achieving his graduation in 2011.
Trade Marketing Leadership
Marcell Barga has been crucial in formulating and executing trade marketing strategies for Procter & Gamble's beauty care segment. In his role as Trade Marketing Director, he has driven initiatives aimed at boosting product visibility and market penetration within the Brazilian beauty care market.
Key Account Management
With substantial experience in key account management, Marcell Barga has progressed from being a Key Account Sales Supervisor to leading the entire trade marketing segment for beauty care. His roles have involved comprehensive strategies for managing and optimizing key accounts, particularly in São Paulo's retail landscape.