Olivia Paiusan
About Olivia Paiusan
Olivia Paiusan is the Commercial and Trade Marketing Category Manager for Home Care Brands in the Balkans at Procter & Gamble, overseeing strategic management and brand initiatives across nine markets.
Current Role at Procter & Gamble
Olivia Paiusan currently holds the position of Commercial and Trade Marketing Category Manager Balkans for Home Care Brands at Procter & Gamble. She has been in this role since 2012, based in Cincinnati, Ohio. Her responsibilities include strategically managing the P&G Home Care Brands across nine Balkan markets and overseeing the Trade Brand Budget for these brands. Additionally, she approves any brand label changes and updates.
Previous Roles at Procter & Gamble
Prior to her current role, Olivia Paiusan has held several key positions at Procter & Gamble. From 2010 to 2012, she served as the Trade Marketing Category Manager Balkans for Home Care Brands. Between 2008 and 2010, she was the International Key Account Executive for Metro C and C Romania and Moldova. Starting in 2006, she worked as a Key Account Manager until 2008. All these roles were based in Cincinnati, Ohio.
Earlier Career at Freshtex Textile Finishing
Before joining Procter & Gamble, Olivia Paiusan worked at Freshtex Textile Finishing Romania. From 2004 to 2005, she served as the Area Sales Manager. Prior to that, from 2002 to 2004, she was the Key Account Manager. These positions provided her with valuable experience in sales and account management.
Education in Economics
Olivia Paiusan studied Economics at Universitatea Transilvania Din Brașov, where she earned her Bachelor's degree. She attended the university from 1999 to 2003. This educational background has equipped her with the foundational knowledge required for her roles in marketing and account management.
Responsibilities and Achievements
In her current role, Olivia Paiusan is responsible for managing P&G Home Care Brands strategically across nine Balkan markets, including Romania, Republic of Moldova, Bulgaria, Serbia, Montenegro, Bosnia & Herzegovina, Macedonia, Albania, and Kosovo. She designs brand initiatives tailored by market and channel and develops integrated plans to ensure consistent value sales and market share growth. She also has complete ownership of the trade brand budget management for these brands.