Orestis Foteinias, MBA

Orestis Foteinias, MBA

Senior Brand Manager @ Procter & Gamble

About Orestis Foteinias, MBA

Orestis Foteinias is a Senior Brand Manager at Procter & Gamble in Geneva, Switzerland, with extensive experience in brand management and marketing across various companies and regions.

Current Role at Procter & Gamble

Orestis Foteinias holds the position of Senior Brand Manager at Procter & Gamble, beginning his tenure in 2022. Based in Geneva, Switzerland, Foteinias leverages his extensive experience in brand management to drive strategic initiatives and oversee brand equity development within his role. His work at P&G reflects his commitment to enhancing brand performance in competitive markets.

Previous Experience at General Mills

Before his current role, Orestis Foteinias served as the EUAU Brand Marketing Manager, Innovation & Experience - Snacks at General Mills from 2019 to 2022. During his three-year tenure in Nyon, Canton of Vaud, Switzerland, he was instrumental in leading innovative marketing strategies and elevating the brand experience for snack products across European and Australian markets.

Earlier Career at Procter & Gamble

Orestis Foteinias also has a notable history with Procter & Gamble, having previously worked as the Global Senior Associate Brand Manager - Feminine Care from 2013 to 2019. In this role, he spent six years based in the Geneva area, focusing on the global market dynamics of the Feminine Care product line. His work included significant contributions to brand strategy and market outreach.

Education Background

Orestis Foteinias has a robust educational background. He holds a Master's Degree in Marketing from Erasmus University Rotterdam (2011-2012), an MBA from Aristotle University of Thessaloniki (2010-2012), and a Bachelor's Degree in Accounting and Finance from the University of Macedonia (2005-2009). Additionally, he obtained a Digital Marketing Certified Associate from Simplilearn (2019-2020).

Major Achievements

Throughout his career, Orestis Foteinias has accomplished significant milestones. He received a VP recognition award for the launch of the 'Olay Eyes' premium collection, led the holistic packaging restage of 'Olay' across EIMEA, and designed regional brand strategies and toolkits for various markets such as the UK, Spain, Saudi Arabia, and India. His efforts resulted in a 2% growth in the European business following the 'Olay Eyes' launch.

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