Robin Song
About Robin Song
Robin Song is the Director of Personal Cleansing and Care Marketing Strategy & Planning at Procter & Gamble, with extensive experience in marketing and trade strategy within the FMCG sector.
Title
Robin Song holds the title of Director Of Personal Cleansing And Care Marketing Strategy & Planning at Procter & Gamble.
Current Position at Procter & Gamble
Robin Song is currently serving as the Director of Personal Cleansing and Care Marketing Strategy & Planning at Procter & Gamble. In this role since 2020, he is responsible for developing and implementing marketing strategies for personal cleansing and care products.
Previous Roles at Procter & Gamble
Prior to his current role, Robin Song has held various positions at Procter & Gamble. He served as Senior Trade Marketing Manager from 2018 to 2020 in Guangzhou and as Senior Unit Manager from 2017 to 2018 in Jilin and from 2016 to 2017 in Heilongjiang. He also worked as an Account Executive from 2015 to 2016 in Changchun and as a Key Account Manager from 2013 to 2015 in Shenyang, Liaoning, China.
Education at Jilin University
Robin Song attended Jilin University from 2007 to 2013, where he studied Finance, General and received his Master’s degree. His academic background has provided him with a solid foundation in financial principles, crucial for his strategic marketing roles.
Expertise in FMCG Sector
With extensive experience in the FMCG sector, Robin Song specializes in designing and executing trade marketing strategies. His expertise includes field execution and maintaining effective customer communications within the fast-moving consumer goods industry.