Rupal Panchal
About Rupal Panchal
Rupal Panchal is a Key Account Manager at Procter & Gamble with extensive experience in project management and brand management in the FMCG sector.
Professional Experience at Procter & Gamble
Since 2018, Rupal Panchal has been serving as a Key Account Manager at Procter & Gamble. In this role, she has led various strategic initiatives, including the design of the GTM layout to transition high-potential chain stores into the Modern Retail Channel. She has co-created category growth plans by aligning customer and company strategies and leading the Annual Joint Business Planning. Additionally, she formulated and implemented a Tier 3 Modern Retail GTM roadmap, providing P&G with a first-mover advantage through superior in-store presence. Rupal has extensively worked on building the capability of the in-store team to drive sales fundamentals and deliver the perfect store.
Role at Future Consumer Limited
Rupal Panchal held two key roles at Future Consumer Limited. From 2017 to 2018, she worked as the Brand Manager for Think Skin in Mumbai, where she focused on brand management and marketing strategies. In 2017, she also served as Project Manager for Gruezi for three months, overseeing project management tasks within the FMCG sector. Her work at Future Consumer Limited involved strategic planning and execution of new concept launches in the FMCG sector.
Early Career and Internships
Rupal Panchal's career began with various internships that provided her with a solid foundation in marketing and project management. In 2016, she participated in the Future Business Innovator Management Training Program in Category Management for Confectioneries at Big Bazaar, Future Retail. Additionally, she interned at Biosurge Pharma Pvt Ltd and Bristol-Myers Squibb India Pvt Ltd in 2015, gaining practical experience in the pharmaceutical industry.
Educational Background
Rupal Panchal holds a Master of Business Administration (MBA) in Marketing from the Jamnalal Bajaj Institute of Management Studies, where she studied from 2014 to 2016. She also earned a Bachelor’s Degree in Biomedical Engineering from DJ Sanghvi College of Engineering, completing her studies in 2013. Earlier, she attended Mithibai College of Arts Chauhan Institute of Science and Amrutben Jivanlal College of Commerce and Economics, achieving her high school education with a focus on Science from 2007 to 2009.