Sandra Lafond
About Sandra Lafond
Sandra Lafond is a sales development manager at Procter & Gamble Réseau Sofip, with a background in regional coordination and extensive experience in the cosmetics and pharmaceutical industries.
Title at Procter & Gamble
Sandra Lafond currently holds the position of Chargée De Développement Des Ventes at Procter & Gamble Réseau Sofip. In this role, she is responsible for preparing and leading seminars focused on sales development. Her duties also include engaging in merchandising actions and commercial prospecting to boost sales.
Previous Roles and Responsibilities
Sandra Lafond has had a diverse career with various roles in different companies. She worked at SOFIP as Coordinatrice Régionale for Procter & Gamble from 2016 to 2019 in Île-de-France. She also held multiple short-term positions, including Déléguée commerciale at Groupe Laboratoire Rivadis in 2013 and Animatrice-Formatrice roles at Laboratoires DEVEDERM in 2012 and PHARMANIMATION in 2011. Additionally, she served as a Conseillère de vente en parfumerie at Lagardère Travel Retail both in 2013 and from 2010 to 2011.
Educational Background
Sandra Lafond has an extensive educational background. She studied Sciences Médico Sociales at Lycée Saint Léon and achieved a BAC SMS. Following that, she pursued Esthéticienne / Experte Esthéticienne at Ecole Privée d’Esthétique-Cosmétique, earning a BTS in Esthétique-Cosmétique. She also completed Formation à la Création d'Entreprise twice at AFPA.
Expertise in Training and Development
Since August 2016, Sandra Lafond has been responsible for training new hires and providing field support to improve team skills at Procter & Gamble. As part of her responsibilities, she coordinates regional activities, implements company strategies, and trains pharmacy teams and pharmacists on a wide range of products, including ClearBlue, Vicks, and Oral B.
Sales and Merchandising Activities
In her current role and previous roles, Sandra Lafond has been actively involved in various sales and merchandising activities. These activities include conducting order taking, establishing reporting for sales activities, and engaging in commercial prospecting. She focuses on boosting sales through targeted merchandising actions and implementing effective sales strategies.