Sasha Canal
About Sasha Canal
Sasha Canal is the Innovation Manager Colombia at Procter & Gamble, with a diverse background in marketing, finance, and technology.
Title and Current Role
Sasha Canal currently serves as the Innovation Manager for Colombia at Procter & Gamble. In this role since 2019, Sasha is based in the Bogotá D.C. Area and is responsible for spearheading innovative projects and strategies within the company's Colombian operations.
Professional Background
Sasha has a diverse professional background spanning several industries. Sasha started at Indagraf Ltda as Jefe de Bodega from 2013 to 2015. Following that, Sasha worked as a Research Assistant at Lado B SAS from 2016 to 2019. In 2018, Sasha joined Procter & Gamble as an Oral Care Intern before moving to the current role. Additionally, Sasha handles dual responsibilities as Marketing & Financial Director at Candy Flip.
Educational Background
Sasha Canal pursued higher education at Pontificia Universidad Javeriana, earning a Bachelor of Business Administration (BBA) in Marketing from 2014 to 2018. Prior to this, Sasha studied Tecnología de la música at the Escuela de Audio y Música Fernando Sor, obtaining a Productor en Audio y Sonido degree between 2011 and 2013.
Innovation and Creativity
At Procter & Gamble, Sasha Canal is known for leading creative problem-solving initiatives. Leveraging a combined expertise in music, marketing, finance, and technology, Sasha integrates cultural elements into business practices to foster innovation and drive growth.