Sherry Lim
About Sherry Lim
Sherry Lim is a Senior Manager Market Strategy & Planning for Hair at Procter & Gamble in Sydney, Australia, with extensive experience in the FMCG industry.
Company
Sherry Lim currently works at Procter & Gamble, specifically within their Hair division, where she serves as the Senior Manager Market Strategy & Planning. She has been in this role since 2021, operating out of Sydney, New South Wales, Australia.
Title
Sherry Lim holds the title of Senior Manager Market Strategy & Planning at Procter & Gamble. In this role, she is responsible for market strategy and planning within the hair care segment.
Previous Roles at Procter & Gamble
Before her current position, Sherry Lim held multiple roles at Procter & Gamble, showcasing her versatility in the FMCG industry. She was a Senior National Account Manager for CWH Skin, Hair & Grooming from 2019 to 2020 in Melbourne, Australia. Prior to that, she worked as a National Account Manager (Oral Care) for Woolworths from 2018 to 2019 in Sydney, and as a Category Strategy Analyst from 2017 to 2018. She also held the role of Business Development Manager in Queensland from 2016 to 2017.
Early Career and Background
Sherry Lim began her career in sales and academia. She worked at CBRE as a Sales Executive from 2014 to 2016 in Brisbane, Australia, and served as an Admissions Officer at QUT (Queensland University of Technology) during the same period.
Expertise in FMCG Industry
Sherry Lim has cultivated significant expertise in the Fast-Moving Consumer Goods (FMCG) industry over her career. Her proficiencies include strategy implementation and marketing, skills that are integral to her current role. She also has experience in event management, enhancing her capabilities in consumer engagement.