Shivaani Lal
About Shivaani Lal
Shivaani Lal is the Senior Director, Consumer Analytics and Insights Leader APAC, Babycare & Femcare & Insights AMA at Procter & Gamble in Singapore, with a career spanning various leadership roles in consumer analytics and brand management.
Title
Shivaani Lal is currently serving as the Senior Director, Consumer Analytics and Insights Leader APAC, Babycare & Femcare & Insights AMA at Procter & Gamble.
Company
Shivaani Lal works at Procter & Gamble, where she holds a senior leadership role focused on consumer analytics and insights across major markets in the APAC region.
Education and Expertise
Shivaani Lal completed her Post Graduate Diploma in Management with a focus on Marketing/Marketing Management from the Indian Institute of Management, Ahmedabad, in 2003. She also holds a Bachelor of Science degree in Computer Science from Kent State University and completed her HSC in Physics, Electronics, Mathematics, Chemistry, and English from the University of Mumbai.
Professional Background
Before becoming Senior Director, Shivaani Lal held multiple roles at Procter & Gamble, including Senior Manager positions in various divisions such as Corporate Function Grow Leadership Brands Leader, Fabric & Homecare, and Babycare. She has been with Procter & Gamble in different capacities since 2003, contributing to various brand and market strategies.
Achievements
Shivaani Lal has pioneered multiple analytics capabilities in the APAC region and developed various strategic models for market analysis. She has been a pivotal figure in launching key products like Whisper Choice and Tide Naturals in India and delivered double-digit growth in Babycare across ASEAN, Australia, India, Japan, and Korea. Her efforts have earned her the top award across Asia for Building Leadership Brands for five consecutive years.