Silvia (Yi Lun) Chen
About Silvia (Yi Lun) Chen
Silvia (Yi Lun) Chen is a Senior Trade Marketing Manager for Hair Care at 寶潔公司 in Taipei City, Taiwan.
Current Role at 寶潔公司
Silvia (Yi Lun) Chen holds the position of Senior Trade Marketing Manager for Hair Care at 寶潔公司 in Taipei City. She has been in this role since 2021, contributing to the company's marketing strategy and sales efforts within the hair care category. As a Senior Trade Marketing Manager, her responsibilities likely include overseeing promotional initiatives, coordinating with retailers, and driving product visibility in-store.
Previous Experience at 寶潔公司
Before her current role, Silvia worked at 寶潔公司 in various capacities. From 2018 to 2021, she was the Senior Key Account Manager for PX Mart, where she managed major retail accounts and facilitated business growth. Prior to that, she served as Account Manager for the Hyper Channel from 2016 to 2018. In these roles, she was responsible for building strong client relationships, developing sales strategies, and ensuring successful account management.
Internship Experience
Silvia has diverse internship experience in notable companies. She interned at L'Oréal in 2015, where she gained exposure to the beauty and cosmetics industry in Taipei. Earlier, in 2014, she had an internship at HSBC, providing her with insight into the banking and financial services industry. These internships helped her develop foundational skills and provided practical experience early in her career.
Educational Background
Silvia graduated from National Chengchi University with a Bachelor of International Business degree, a program she completed between 2012 and 2016. She also studied Marketing at the University of California, Berkeley for 11 months in 2013, where she gained a deeper understanding of marketing principles. Additionally, she studied Finance at 法國尼斯－里爾高等商學院 in 1970, further broadening her academic background.