Sofia Vakalopoulou

Sofia Vakalopoulou

Senior Brand Manager Feminine Hygiene South East Europe @ Procter & Gamble

About Sofia Vakalopoulou

Sofia Vakalopoulou is a Senior Brand Manager at Procter & Gamble, specializing in Feminine Hygiene for South East Europe. She has a background in marketing and business administration with experience at various companies including American Eagle Outfitters and Media Markt.

Current Title and Responsibilities

Sofia Vakalopoulou holds the position of Senior Brand Manager - Feminine Hygiene South East Europe at Procter & Gamble. She has been in this role since 2018, overseeing brand management and strategy for the feminine hygiene sector across multiple countries in the region. Her responsibilities likely include market analysis, brand positioning, and campaign development to drive product growth and market share.

Professional Experience at Procter & Gamble

Sofia Vakalopoulou has an extensive history with Procter & Gamble. Before her current role as Senior Brand Manager, she served as Junior Brand Manager - Feminine Hygiene South East Europe from 2017 to 2018. She also worked as an Assistant Brand Manager - Intern in 2017. These roles involved progressively more responsibility in brand management, suggesting a deepening expertise in the sector.

Previous Roles in Marketing

Prior to her roles at Procter & Gamble, Sofia worked at American Eagle Outfitters as part of their Marketing team from 2016 to 2017 in Athens, Greece. She also held a position at Philips as a Marketing Intern in 2014. These roles provided her with a broad foundation in marketing principles and practical experience in different aspects of brand and product promotion.

Educational Background

Sofia Vakalopoulou earned a Bachelor's degree in Business/Commerce, General from Athens University of Economics and Business, where she studied from 2011 to 2015. She also attended The Berlin School of Economics and Law for an Erasmus program in Business Administration and Management, General during 2013-2014. These educational experiences equipped her with a solid grounding in business and management principles.

Early Career Experiences

Early in her career, Sofia Vakalopoulou worked as a Cashier at Media Markt in 2015 for four months in Athens, Greece. This role, along with her various internships, provided her with customer-facing and operational experience, contributing to her holistic understanding of business operations.

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