Stephanie Trierweiler
About Stephanie Trierweiler
Stephanie Trierweiler is the Brand Director for Target Baby, Feminine & Personal Health Care at Procter & Gamble, leading digital capabilities and marketing strategies for categories generating over $1 billion in sales.
Title at Procter & Gamble
Stephanie Trierweiler holds the position of Brand Director for Target Baby, Feminine & Personal Health Care at Procter & Gamble. Based in Minneapolis, Minnesota, she has been serving in this role since 2021. In this capacity, she leads enterprise digital capabilities, including paid search, content, and value delivery.
Previous Roles at Procter & Gamble
Prior to her current position, Stephanie Trierweiler served as Senior Brand Manager for Baby Care Pants from 2019 to 2021 and Assistant Brand Manager for Baby Care Wipes from 2018 to 2019, both based in Cincinnati, OH. She also completed an internship as Assistant Brand Manager in 2017, gaining extensive experience in brand management and marketing strategies.
Educational Background
Stephanie Trierweiler completed her Bachelor's degree in Business Administration and Management, General, at the University of Michigan - Stephen M. Ross School of Business from 2014 to 2018. She also minored in Spanish Language and Literature at the University of Michigan College of Literature, Science, and the Arts. Before college, she attended Greenwich High School, graduating in 2014. Additionally, she had a brief study experience at the University of Havana in 2015.
Achievements in Marketing and Brand Management
Stephanie Trierweiler is responsible for in-store and digital marketing strategies for the Baby, Feminine & Personal Health Care categories at Target Corporation, generating over $1 billion in sales. In 2023, she led her team to secure the Target Enterprise Vendor of the Year award, reflecting her effectiveness in driving significant business outcomes.
Early Career Experience
Before joining Procter & Gamble full-time, Stephanie Trierweiler gained diverse experience in various roles. She was a columnist and senior opinion editor at The Michigan Daily and worked as a marketing and media assistant at the University of Michigan College of Engineering. She also held internships in account service at Noble Communications and as a STEM instructor at Zaniac.