Tatiana Andreeva
About Tatiana Andreeva
Tatiana Andreeva is a Senior Brand Manager at Procter & Gamble, currently overseeing the Naturella brand in Geneva, Switzerland. She has extensive experience in brand management and public relations, with a background in marketing and PR from the National Research University Higher School of Economics.
Current Position at Procter & Gamble
Tatiana Andreeva is currently serving as the Senior Brand Manager for Naturella at Procter & Gamble. She began this role in 2020 and is based in Geneva, Switzerland. In this position, she is responsible for overseeing the brand's strategic marketing initiatives and driving brand growth.
Previous Roles at Procter & Gamble
Before her current role, Tatiana Andreeva held multiple positions within Procter & Gamble. From 2019 to 2020, she worked as the Senior Brand Manager for Tide in Moscow, Moscow City, Russia. Prior to that, she was the Associate Brand Manager for Tide from 2018 to 2019. Additionally, she served as the Associate Media Activation Manager from 2017 to 2018, both roles being based in Moscow, Russian Federation.
Experience at ROCKWOOL
Tatiana Andreeva's early career includes her tenure at ROCKWOOL, where she worked as a PR Specialist from 2008 to 2013. During her five years there, she was involved in various public relations activities aimed at enhancing the company's brand presence.
Educational Background in Marketing and Public Relations
Tatiana Andreeva has a robust educational background with a focus on marketing and public relations. She obtained her master's degree in Marketing/Marketing Management from the National Research University Higher School of Economics, where she studied from 2009 to 2011. Prior to that, she earned a specialist degree in Public Relations from the same institution, completing her studies from 2003 to 2008.