Valentina Menoni
About Valentina Menoni
Valentina Menoni is a Shave Care Senior Marketing Manager at Procter & Gamble with extensive experience in digital and traditional marketing, having worked in various roles across multiple countries.
Professional Background
Valentina Menoni has held multiple managerial roles at Procter & Gamble over the years. She is the Shave Care Senior Marketing Manager since 2021 and previously served as the Beauty Care Senior Marketing Manager starting from 2020. From 2016 to 2020, she worked as the Corporate Communications Manager. Her earlier roles include LatAm Baby and Fem Care Social Media Lead from 2015 to 2020, LatAm Beauty Care Community Manager Team Leader from 2013 to 2015, and LatAm Beauty Care Community Manager from 2011 to 2013. Before joining P&G, she worked briefly as an Account Manager at Spiral Universe and as Sales & Marketing Coordinator at Corporación Global.
Education and Expertise
Valentina Menoni has an extensive academic background. She studied at São Paulo Digital School and earned a specialization in Digital Marketing 3.0: Media Planning and Technologies in 2016. She completed her Master in Digital Marketing from Escola Superior de Propaganda e Marketing between 2012 and 2013. In 2010, she studied Digital Marketing Management at Internet Innovation. Her foundational education includes a Bachelor in Business Administration with a marketing orientation from Universidad ORT Uruguay, earned from 2004 to 2008. She also studied at Deutsche Schule Montevideo, earning a Bachelor of Economy in 2002.
Role at Procter & Gamble
In her capacity as a marketing manager at Procter & Gamble, Valentina Menoni is responsible for developing and executing comprehensive e-commerce strategies. She manages communications, including traditional public relations and influencer strategies, and oversees customer relationship management (CRM) and data strategy. She combines her extensive experience in both online and offline media planning and execution to lead successful marketing campaigns.
International Experience
Valentina Menoni has lived in four different countries, enriching her with a diverse cultural perspective that she brings into her marketing strategies. Her international experience includes working in Brazil, the United States, and Uruguay. This diverse cultural background allows her to craft marketing strategies that are culturally sensitive and globally relevant.