Vincenzo Siciliano
About Vincenzo Siciliano
Vincenzo Siciliano is the Director of Innovation for Europe Pants Baby Care at Procter & Gamble, with extensive experience in leading innovation programs and managing multicultural teams.
Current Role at Procter & Gamble
Since 2020, Vincenzo Siciliano has been serving as the Director of Innovation for Europe Pants Baby Care at Procter & Gamble. Based in Geneva, Switzerland, he leads efforts in driving innovation within the company’s baby care segment. His responsibilities include overseeing technical, commercial, and market readiness for new product launches, ensuring that these products meet the highest standards and consumer expectations.
Professional Experience at Procter & Gamble
Before his current role, Vincenzo Siciliano held several significant positions at Procter & Gamble. From 2018 to 2020, he was the Section Head Initiative Leader for Global Hospital Baby Care. Prior to that, he served as the Initiative Leader for Europe Baby Care from 2014 to 2018. In these roles, he was responsible for leading various innovation projects, driving technical excellence, and ensuring successful initiatives in the baby care sector.
Earlier Career
Vincenzo Siciliano began his career as an R&D Analyst for Crash Tests at Fiat Spa from 2003 to 2004 in Naples, Italy. He also worked at Selfridges as a Sales Assistant in London from 2004 to 2005. These early roles helped him build a strong foundation in both technical and customer-facing aspects of the business.
Educational Background
Vincenzo Siciliano completed his Master of Engineering (MEng) in Automotive Engineering Technology/Technician at Università degli Studi di Napoli Federico II, where he studied from 1999 to 2004. His education provided him with the technical expertise needed to excel in his subsequent roles in innovation and product development.
Expertise and Skills
Vincenzo Siciliano has extensive experience in leading Lean and Digital innovation programs. He has a robust technical mastery in the paper sector and a proven record of delivering consumer-centric innovations. He is known for leveraging local insights in developed and emerging markets to drive product success. Fluent in Italian, English, German, and French, he is adept at managing multicultural teams across various departments, including Marketing, R&D, Legal, Finance, Product Supply, Sales, and Design.