Yair Schrader

Yair Schrader

Brand Director | Business Unit Manager @ Procter & Gamble

About Yair Schrader

Yair Schrader is the Brand Director and Business Unit Manager at Procter & Gamble in Tel Aviv, Israel, overseeing major categories like Oral Care, Grooming, and Personal Care.

Company

Yair Schrader is currently employed at Procter & Gamble (P&G), where he serves as Brand Director and Business Unit Manager. He has been associated with Procter & Gamble for several years, occupying various roles across multiple brand categories.

Title

Yair Schrader holds the position of Brand Director and Business Unit Manager at Procter & Gamble. His responsibilities include overseeing brand management and leading multi-functional teams across business strategy, marketing, sales, logistics, and finance.

Education and Expertise

Yair Schrader studied at the Jerusalem College of Technology (JCT) where he completed his Bachelor of Science (B.Sc) in Industrial Engineering and Management, specializing in Information Systems. His educational background has equipped him with a strong foundation in engineering and management principles.

Professional Background

Yair Schrader began his career at Procter & Gamble as a Customer Business Development & Marketing Intern in 2015. He later took on roles as a Brand Manager for Hair Care from 2015 to 2018, and as a Senior Brand Manager for Fabric Care from 2018 to 2020. Since December 2020, he has been working as the Brand Director and Business Unit Manager in Tel Aviv, Israel.

Brand Management and Leadership

As Brand Director and Business Unit Manager, Yair Schrader is responsible for overseeing the brand management of well-known brands such as Oral B, Gillette, Venus, Braun, and Old Spice. He leads multi-functional teams in areas like business strategy, marketing, sales, logistics, and finance for three major categories: Oral Care, Grooming, and Personal Care.

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