Yen Shan Yeo
About Yen Shan Yeo
Yen Shan Yeo is the Director of the Global Safeguard Franchise and GC Olay PCC at Procter & Gamble, with extensive experience in brand management and design.
Current Role at Procter & Gamble
Yen Shan Yeo is currently serving as the Director for the Global Safeguard Franchise and GC Olay PCC at Procter & Gamble. She has been in this role since 2016. Based in Asia, she oversees significant brand management and design initiatives for the company, leveraging her extensive expertise in e-Commerce Strategy and Consumer Insight. Her role includes managing and guiding global teams to achieve cohesive and effective results.
Previous Experience at Procter & Gamble
Before her current position, from 2013 to 2016, Yen Shan Yeo was the Design Leader for Olay East Hub Skin Care Global Franchise at Procter & Gamble. During this period, she managed various skin care product design projects. Prior to that, she held the role of Principal Designer for APAC Fabric Care from 2006 to 2013, focusing on fabric care products' design nuances for the Asia Pacific region. She also served as Senior Designer for AAI Household Care in Singapore from 2003 to 2006.
Early Career at Alan Shane Interactive Design
Yen Shan Yeo began her career at Alan Shane Interactive Design, where she was the Creative Director from 2000 to 2003. In this role, she honed her skills in creative direction and interactive design, establishing a firm foundation for her future roles in brand and design leadership.
Specialized Skills and Expertise
Yen Shan Yeo possesses deep expertise in e-Commerce Strategy and Consumer Insight, which complements her roles in brand management and design. She has a demonstrated ability to manage and motivate cohesive internal and external teams to achieve results. She excels in managing multiple projects concurrently, showcasing strong attention to detail, problem-solving skills, and follow-through capabilities.