Yulia Timofeeva
About Yulia Timofeeva
Yulia Timofeeva is the Senior Manager of Analytics and Insights for Eastern Europe at Procter & Gamble, with a diverse background in business research and consumer insights.
Current Position at Procter & Gamble
Yulia Timofeeva holds the position of Senior Manager Analytics and Insights Eastern Europe at Procter & Gamble. She has been in this role since 2020. Her responsibilities involve leading analytics and insights initiatives across the Eastern European market, leveraging data to drive business strategies and decision-making processes.
Previous Role at McDonald's
Before joining Procter & Gamble, Yulia worked at McDonald's as a Business Research Manager from 2019 to 2020 in Russia. During her tenure, she focused on conducting business research to support the company's operations and strategic goals within the Russian market.
Consumer and Shopper Insights Roles at PepsiCo
Yulia Timofeeva held multiple roles at PepsiCo from 2016 to 2019. She was a Consumer Insights Manager in Moscow for six months and served as a Shopper Insights Manager in the Russian Federation for two years. In these positions, she contributed to understanding consumer behavior and shopping patterns, providing valuable insights to enhance market strategies.
Experience at Nielsen
Yulia worked as an Account Executive at Nielsen from 2013 to 2016, where she was engaged in managing client relationships and delivering insights derived from Nielsen's extensive market research data. Her role involved ensuring client satisfaction and providing actionable recommendations based on research findings.
Early Career and Education
Yulia began her career with roles at The Kraft Heinz Company and TerraLink, among others. She held positions such as Brand Executive and Marketing Coordinator, contributing to various marketing and branding initiatives. Yulia studied economics and management at Plekhanov Russian University of Economics, where she achieved a specialist degree after five years of study from 2005 to 2010.