Mike Ryan
About Mike Ryan
Mike Ryan is the SVP of Marketing at project44 in Chicago, Illinois, with extensive experience in various marketing roles and a strong background in digital marketing and marketing automation.
Current Position at project44
Mike Ryan currently serves as the Senior Vice President of Marketing at project44, based in Chicago, Illinois, United States. In this role, he oversees the strategic direction of project44's marketing initiatives, leveraging his extensive experience in digital marketing, marketing automation, and data insights to drive growth and enhance the company's market presence.
Previous Roles at project44
Before his current role, Mike Ryan was the Vice President of Growth Marketing at project44 from 2018 to 2022. During this period, he played a vital role in scaling the company's marketing efforts, focusing on predictive analytics, conversion rate optimization (CRO), and account-based marketing (ABM). His leadership contributed significantly to the organization's marketing success during his tenure.
Professional Experience in Marketing
Mike Ryan has a comprehensive professional background in marketing, spanning over a decade. His previous roles include Product Marketing at Uptake, Head of Marketing at Hologram Inc., Senior Director of Marketing at Keeper Security, Inc., Digital Marketing Strategist at myFootpath, and Digital Marketing Specialist roles at iProspect and Cardinal Intellectual Property. These positions have honed his expertise in digital marketing, influencer marketing, webinar strategies, and persona development.
Educational Background
Mike Ryan studied at Columbia College Chicago, where he pursued Sales and Marketing, Audio Engineering, and achieved a credential in Small Business Management and Entrepreneurship. He also attended New Trier High School, setting the foundation for his later academic and professional pursuits in marketing.
Industry Certifications
Mike Ryan is a certified professional in various key areas of marketing. He holds certifications including Salesforce Certified Administrator, Marketo Certified Expert, and Google Analytics Qualified Individual. These certifications highlight his capability and proficiency in using critical marketing tools and platforms.
Expertise in Marketing Strategies
Throughout his career, Mike Ryan has developed a deep expertise in wide-ranging marketing strategies. His skill set includes predictive analytics and data insights, conversion rate optimization (CRO), account-based marketing (ABM), and marketing automation. He possesses a solid understanding of persona development and buyer journey mapping, which allows him to craft targeted and effective marketing campaigns.