Nora Cheung
About Nora Cheung
Nora Cheung serves as the Director of Paid Media at Props and has held the position since 2021. She previously worked as a Paid Social Executive at Jellyfish and has a background in psychology from the University of Maryland.
Work at Props
Nora Cheung serves as the Director of Paid Media at Props, a position she has held since 2021. In this role, she oversees the strategic direction and execution of paid media campaigns. Her responsibilities include managing budgets, optimizing ad performance, and collaborating with cross-functional teams to enhance brand visibility. Cheung's leadership in paid media initiatives contributes to the overall marketing strategy of the organization, ensuring alignment with business objectives.
Current Role at Jellyfish
In addition to her role at Props, Nora Cheung has been working at Jellyfish as a Paid Social Executive since 2020. Based in the Baltimore, Maryland area, she focuses on developing and executing paid social media strategies. Her work involves analyzing performance metrics, targeting specific audiences, and maximizing return on investment for social media campaigns. Cheung's experience at Jellyfish complements her expertise in paid media.
Education and Expertise
Nora Cheung studied at the University of Maryland from 2013 to 2017, where she earned a degree in Psychology. This educational background provides her with insights into consumer behavior, which is beneficial in her roles in marketing and paid media. Cheung's academic foundation supports her analytical skills and understanding of market dynamics, enhancing her effectiveness in her professional endeavors.
Previous Experience at Cogency Solutions
Before her current roles, Nora Cheung worked at Cogency Solutions as a Business Development and Marketing Manager from 2017 to 2020. In this position, she was responsible for driving business growth and developing marketing strategies. Her experience at Cogency Solutions equipped her with skills in market analysis, client relations, and strategic planning, which she applies in her current positions.