Chris Mc Clellan

Chris Mc Clellan

Chief Beer Officer @ Pubinno

About Chris Mc Clellan

Chris Mc Clellan serves as the Chief Beer Officer at Pubinno and has over 15 years of experience in the beer industry. He is also the Founder of The Draught Shop and The Brew Enthusiast, and has held various roles in marketing and project management across several companies.

Current Role at Pubinno

Chris Mc Clellan serves as the Chief Beer Officer at Pubinno, a position he has held since 2024. In this role, he contributes to the company's mission of enhancing beer service through innovative technology solutions. His expertise in the beer industry supports Pubinno's initiatives aimed at improving draught beer quality and service standards.

Professional Background

Chris Mc Clellan has a diverse professional background in the beer industry, with over 15 years of experience. He has held various roles including Marketing Director at Torch & Crown Brewing Company and Regional Account Manager at Magic Hat Brewing Company. His previous experience also includes positions at Diageo and LivingSocial, where he developed skills in project management and consumer advocacy.

Entrepreneurial Ventures

In addition to his role at Pubinno, Chris Mc Clellan is the Founder of The Draught Shop, a platform dedicated to draught beer education and quality. He also co-founded Resin, an ERP/CRM platform specifically designed for the beer industry. Furthermore, he operates The Brew Enthusiast, a brand strategy and digital consulting practice that he established in 2012.

Education and Qualifications

Chris Mc Clellan studied at the University of Vermont Grossman School of Business, where he earned a Bachelor of Science degree in Marketing and International Management. He also attended Massey University, focusing on International Business. Additionally, he is recognized as an Advanced Cicerone, demonstrating his expertise in beer service and knowledge.

Previous Experience

Before his current roles, Chris Mc Clellan worked at Edelman as a Technical Project Manager and at Thrillist as a Freelance Writer. His experience at LivingSocial included roles as a Consumer Success Team Lead and Consumer Advocate. These positions have contributed to his comprehensive understanding of commercial strategy and consumer engagement within the beer industry.

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