David La Plante

David La Plante

Vice President Marketing @ PURE Property Management

About David La Plante

David La Plante serves as the Vice President of Marketing at PURE Property Management in Los Gatos, California, where he has worked since 2021. He has extensive experience in marketing roles across various companies and holds a Bachelor of Science in Economics and Finance from the University of Nevada, Reno.

Work at PURE Property Management

David La Plante serves as the Vice President of Marketing at PURE Property Management, a position he has held since 2021. Located in Los Gatos, California, he has contributed to the company's marketing strategies for three years. His role involves leveraging marketing technology to enhance the company's outreach and engagement with clients.

Previous Experience in Marketing

Prior to his current role, David La Plante was the Chief Marketing Officer at PropertyRadar from 2015 to 2021. He also held advisory positions at Fluri, Inc. and Chrysallis, focusing on marketing and product development. His experience spans various companies and roles, showcasing his expertise in marketing strategy and implementation.

Education and Expertise

David La Plante earned a Bachelor of Science degree in Economics and Finance from the University of Nevada, Reno, completing his studies from 1988 to 1993. His academic background provides a strong foundation for his marketing strategies, particularly in integrating behavioral science and data with marketing technology.

Background in Outdoor Activities

David La Plante has a deep passion for outdoor activities, which is reflected in his lifestyle. He enjoys snowsports, cycling, climbing, and mountaineering. As a third-generation skier, he has also raised a fourth-generation skier, emphasizing his commitment to outdoor sports and recreation.

Leadership Roles in Organizations

David La Plante co-founded and served as Chair of the Board of Directors for NCET: Business. Technology. Events. from 2006 to 2011. Additionally, he was the CEO and co-founder of Twelve Horses from 2002 to 2009. These roles highlight his leadership capabilities and his involvement in fostering business and technology initiatives.

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