Andrea Garcia
About Andrea Garcia
Andrea Garcia is the Director of Marketing with a focus on enhancing business results through enterprise applications. She has extensive experience in marketing and product management, having held leadership roles at several major organizations and currently serving as President & CEO of Pyze and Founder & Chairman of Pixatel Systems Inc.
Current Role at Pyze
Andrea Garcia serves as the President & CEO of Pyze, a position she has held since 2014. Under her leadership, Pyze focuses on helping enterprises and brands maximize business results through innovative enterprise and customer-facing applications. Garcia's role involves strategic oversight and direction, ensuring that the company remains competitive in the rapidly evolving tech landscape.
Background and Previous Experience
Garcia has a diverse professional background, having worked in various roles across multiple organizations. She began her career as a Software Engineer at Indus River Networks from 1997 to 1999. She later held significant positions at Citigroup, CA Technologies, and Wily Technology, where she contributed to marketing and product strategies. Her experience spans over two decades in the tech industry, with a focus on marketing and product management.
Education and Expertise
Andrea Garcia earned a Bachelor of Science degree in Computer Systems Engineering from Boston University. Her educational background complements her extensive expertise in scaling teams during periods of hyper-growth and leveraging advanced AI/ML techniques to enhance product value. She specializes in utilizing data analytics for growth marketing and application performance management.
Achievements and Contributions
Garcia has a proven track record of conceptualizing and commercializing successful cloud and mobile platforms. She has played a pivotal role in growing multiple startups to tens of millions of users. Additionally, she has been featured in Gartner's Market Guide for Web and Mobile App Analytics, highlighting her contributions to the field of analytics and marketing.
Leadership Philosophy
Andrea Garcia believes in sharing success with employees, fostering a collaborative and inclusive work environment. She actively participates in team-building activities, including weekly meditation, team workouts, game nights, and happy hours, promoting a positive company culture that values teamwork and employee well-being.