Mark Alip
About Mark Alip
Mark Alip serves as the Vice President of Marketing at Q-Centrix, where he has worked since 2020. With extensive experience in healthcare operations and marketing, he has held various leadership roles in organizations such as TransUnion and Stericycle.
Current Role at Q-Centrix
Mark Alip serves as the Vice President of Marketing at Q-Centrix since 2020. In this role, he is responsible for overseeing marketing operations and providing strategic direction for the Sales Development Representative (SDR) program. His focus includes leveraging account-based marketing to identify and target high-potential market segments. Alip engages in partnerships and collaborations within the healthcare sector, contributing to the company's strategic initiatives and market growth.
Previous Experience at Q-Centrix
Prior to his current position, Mark Alip held multiple roles at Q-Centrix. He served as the Senior Director of Product Marketing and Business Development from 2018 to 2020 and as the Director of Product Marketing from 2016 to 2018. In these roles, he contributed to product marketing strategies and business development initiatives, enhancing the company's market presence in the healthcare industry.
Experience at TransUnion
Mark Alip worked at TransUnion in various capacities from 2000 to 2014. His roles included Product Manager, Senior Program Manager for Healthcare Operations, and Director of Healthcare Operations and Strategy. During his tenure, he focused on healthcare operations and strategy, contributing to the company's growth in the healthcare sector. His experience at TransUnion provided him with a strong foundation in operations and strategic planning.
Education and Expertise
Mark Alip earned a Bachelor's Degree in Business Administration from the University of Illinois Urbana-Champaign in 1997. He is recognized as an expert in Healthcare Quality and Revenue Cycle Management. His expertise includes a forensic approach to marketing investments, emphasizing return on investment and customer acquisition cost. Alip possesses a deep understanding of customer value drivers and price elasticity, which informs his revenue optimization frameworks.
Leadership and Team Building
Mark Alip excels in building and leading high-performance teams, particularly in early-stage periods within high-growth environments. He has guided two private equity-funded organizations from early-stage development to transaction events, each achieving over $100 million in annual recurring revenue. His leadership skills are evident in his ability to drive commercial growth strategies and oversee strategic initiatives in the healthcare industry.