Beth Hespe
About Beth Hespe
Beth Hespe serves as the Analyst Relations Director at QAD, a position she has held since 2022. With extensive experience in public relations and strategic communications, she has worked across various organizations, including Garfield Group Public Relations and Keysight Technologies.
Work at QAD
Beth Hespe has been serving as the Analyst Relations Director at QAD since 2022. In this role, she focuses on developing and managing relationships with industry analysts to enhance the company's visibility and reputation in the market. Based in Santa Barbara, California, she leverages her extensive background in strategic communications to optimize analyst relations programs for QAD.
Education and Expertise
Beth Hespe holds a Bachelor of Arts in Biological Sciences from Rutgers University, where she studied from 1982 to 1986. She also earned a Master of Science in the Program for Reporting in Science and Medicine from Boston University, completing her studies from 1987 to 1989. Her educational background supports her expertise in strategic communications, particularly within the B2B technology sector.
Background
Beth Hespe has a diverse professional background in public relations and communications. She began her career as an intern at Tufts New England Medical Center in 1988. Over the years, she held various roles at Garfield Group Public Relations, including Vice President, where she worked for 11 years. She also served in key positions at companies like Keysight Technologies and Ixia, focusing on media and analyst relations.
Achievements
Beth Hespe has achieved high-impact media placements in prominent publications, including The New York Times, Wall Street Journal, and BBC World Service. She has extensive experience in digital PR, specializing in influencer marketing, blogging, and social media content development. Her decade-long experience in industry analyst relations has contributed to measurable impacts for her clients.
Professional Experience
Beth Hespe has held various significant roles throughout her career. Before joining QAD, she worked at Keysight Technologies as Global Media and Analyst Relations Manager from 2018 to 2022. She also served as Corporate Communications Manager at Ixia from 2015 to 2018. Her tenure at Garfield Group Public Relations included positions such as Account Supervisor and Senior Account Executive, demonstrating her long-standing commitment to the field.