Joady W.
About Joady W.
Joady W. is a Content Marketing Video Producer currently employed at QBE Insurance in Sydney, Australia. With a background in digital media and extensive experience in video production and content strategy, Joady aims to contribute to climate adaptation and mitigation strategies as an MBA student.
Work at QBE Insurance Group
Currently, Joady W. serves as a Content Marketing Video Producer at QBE Insurance, a role held since 2016. In this position, Joady focuses on creating video content that aligns with the company's marketing strategies. The role involves collaborating with various teams to ensure that video storytelling effectively communicates QBE's brand message and engages its audience.
Previous Experience in Content Production
Prior to joining QBE Insurance, Joady W. held several notable positions in content production. From 2012 to 2015, Joady worked at Michelle Bridges' 12WBT.com as Video Content & Strategy Lead, where responsibilities included overseeing video content creation and strategy. Joady also worked as a News Producer for The Associated Press in both London and Sydney from 1994 to 1997, and as a Researcher-Producer for Nine Network Australia from 1989 to 1993.
Education and Expertise
Joady W. holds a Master of Digital Media from the University of New South Wales, achieved between 2006 and 2010. Additionally, Joady is currently pursuing an MBA with a focus on Sustainability and Circular Economy at Griffith University, starting in 2021. This educational background supports Joady's aim to contribute to climate adaptation and mitigation strategies.
Background in Video Production
Joady W. has extensive experience in video production across various platforms. This includes serving as Head of Content at LIFE - Luke Istomin Fitness Experience from 2015 to 2016, and as Executive Producer at Weatherupdate Productions from 2002 to 2010. Joady also contributed to the online presence of Big Brother Australia as Senior Producer Online in 2001, showcasing a diverse skill set in both traditional and digital media.
Teaching and Mentorship Roles
In addition to production roles, Joady W. has experience in academia as a Sessional Lecturer in Digital Media (Video) at the University of New South Wales from 2007 to 2010. This role involved teaching and mentoring students in video production techniques, further demonstrating Joady's commitment to sharing knowledge and expertise in the field.