Colin Reed

Colin Reed

Sales Director Commercial @ Quadient

About Colin Reed

Colin Reed serves as the Sales Director - Commercial at Quadient, where he promotes a work culture centered on fun, ambition, and accountability. He has extensive experience in sales leadership and a strong commitment to coaching account managers for career advancement.

Current Role at Quadient

Colin Reed currently serves as the Sales Director - Commercial at Quadient, a position he has held since 2022. In this role, he operates within the UK market, focusing on driving sales strategies and enhancing team performance. Reed is known for his energetic approach and commitment to fostering a positive work environment that encourages accountability and ambition among team members.

Previous Experience at Quadient

Before his current role, Colin Reed worked at Quadient in various capacities. He served as the Public Sector Sales Manager from 2011 to 2020, where he focused on sales initiatives in London and the Home Counties. Prior to that, he was the Business Development Director from 2020 to 2022, contributing to the company's growth in the South East and London regions.

Sales Leadership Background

Colin Reed has extensive experience in sales leadership roles across different organizations. He was the Sales Director at XKO from 2000 to 2003 and held the position of European Sales Director at Blackbaud Europe Ltd from 2004 to 2008. Additionally, he served as the General Sales Manager at Joskos Solutions from 2008 to 2011, where he managed sales operations in London.

Education and Expertise

Colin Reed studied English Language at the University of Nottingham from 1984 to 1987, where he developed a strong foundation in communication skills. He also attended Stratton Upper School from 1979 to 1982. His educational background supports his expertise in leading and coaching account managers, emphasizing career growth and achieving exceptional results.

Work Culture and Leadership Style

Colin Reed is recognized for fostering a work culture that emphasizes fun, ambition, and accountability. He is passionate about leading and coaching account managers, helping them to achieve both personal and professional growth. His leadership style is characterized by high energy and curiosity, which he brings to his daily work activities.

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