Gwen Blécon
About Gwen Blécon
Gwen Blécon is the Marketing Director of Demand Generation at Quadient, with a strong background in search marketing and digital media management. She has held various roles in notable companies such as Adobe, Yahoo, and Kaspersky, and has worked in multiple countries including France, Ireland, and Switzerland.
Current Role at Quadient
Gwen Blécon serves as the Marketing Director for Demand Generation in the SaaS sector at Quadient. She has held this position since 2022 and is based in London, England. In this role, she focuses on developing and executing marketing strategies that drive demand for Quadient's software solutions.
Previous Experience in Marketing
Before joining Quadient, Gwen Blécon held several significant marketing roles. She worked as Performance Marketing Director at GUURU from 2020 to 2022 in Switzerland. Prior to that, she was Senior Search Marketing Manager EMEA at Adobe from 2011 to 2016 in Maidenhead and London. Her experience also includes positions at Taxback.com, National Pen, Yahoo, and Isobar, where she developed expertise in search marketing.
Educational Background
Gwen Blécon has a solid educational foundation. She studied at Lycée Jules Lesven, completing a Preparatory Class for French Business Schools from 2000 to 2002. She later attended TBS Education, where she earned a Master of Science in Business Administration and Management from 2002 to 2006.
International Work Experience
Gwen Blécon has worked in various international locations, including Switzerland, Ireland, and France. This diverse experience has contributed to her understanding of different markets and cultures, enhancing her capabilities in global marketing strategies.
Foundational Skills in Competitive Intelligence
Gwen Blécon began her career as a Competitive Intelligence Analyst at Orange in 2002. This early role provided her with essential skills in competitive analysis, which she has applied throughout her marketing career.