Landrick Scurlark
About Landrick Scurlark
Landrick Scurlark is a Marketing Sales Analyst at Quadient in Dallas, Texas, where he has worked since 2006. He manages sales analytics, CRM training, and lead generation processes to support branch growth and sales initiatives.
Work at Quadient
Landrick Scurlark has been employed at Quadient since 2006, serving as a Marketing Sales Analyst for 18 years. Based in Dallas, Texas, he plays a crucial role in managing sales force dashboard analytics reporting. His responsibilities include analyzing phased pipeline forecasts, opportunity leads, and activity tracking. Scurlark supports branch growth by administering sales territories and managing local CRM databases, contributing to the overall sales strategy.
Sales and CRM Management
In his role, Scurlark maintains four separate inboxes for leads generated by the Customer Interaction Center (CIC). He drives CRM usage and adoption by developing and conducting training sessions, including onboarding for new hires and sharing best practices. Scurlark ensures accurate lease portfolio management by verifying data loads and comparing order trackers, which is essential for maintaining operational efficiency.
Lead Generation and Reporting
Scurlark is responsible for creating and verifying new leads on a daily, weekly, and monthly basis. He ensures timely follow-up and reporting to managers regarding lead conversion into opportunities. Additionally, he provides monthly reports to sales managers that detail the number of leads created and their conversion rates, which aids in strategic decision-making.
Training and Development Initiatives
As part of his commitment to enhancing team performance, Scurlark develops and conducts training sessions aimed at increasing CRM usage and adoption. These sessions include training for new hires and sharing best practices among team members, which helps to foster a collaborative and knowledgeable work environment.
Competitive Asset Management
Scurlark updates competitive assets and agreements as a key responsibility. This includes maintaining records related to model specifications, installation dates, and lease expiration dates. His attention to detail in this area supports the organization's competitive positioning and operational effectiveness.