Marie Christine Pires
About Marie Christine Pires
Marie Christine Pires serves as the Global Customer & Market Insights Director at Quadient, where she has been instrumental in transitioning the company to a customer insights-driven approach. With extensive experience in market research and customer experience, she has led various initiatives to enhance customer satisfaction and support digital transformation.
Current Role at Quadient
Marie Christine Pires serves as the Global Customer & Market Insights Director at Quadient since 2019. In this role, she has created and developed the research expertise within the company, transitioning it from a technology-driven approach to one focused on customer insights. She has initiated and implemented global customer satisfaction barometers across all product lines, which have led to improved customer experiences by addressing the entire customer journey.
Previous Experience in Market Research
Marie Christine Pires has extensive experience in market research, having worked at several notable organizations. She was an International Market Research Manager at Neopost from 2005 to 2012 and served as a Research Director at TNS Sofres from 2000 to 2005. Earlier in her career, she worked as a Research Executive at IFOP and GfK, gaining valuable insights into consumer behavior and market trends.
Educational Background
Marie Christine Pires studied at ICN Business School, where she focused on Marketing & Affaires Internationales from 1995 to 1998. She also participated in the Erasmus program at University College Dublin in 1998, studying Marketing for 11 months. Additionally, she completed the International Leadership Program at HEC Paris in 2009. Her foundational education includes studies at Lycée La Bruyère, where she completed the preparatory classes for HEC.
Achievements in Customer Experience and Innovation
At Quadient, Marie Christine Pires has led significant initiatives, including the implementation of Smart Parcel Lockers in both retail and residential sectors. She established partnerships with major retailers such as Lowes in the US and Fnac/Darty in France. Furthermore, she developed multi-channel distribution systems for digital documents and automated financial business processes, including e-invoicing and credit-to-cash solutions.
Community Engagement and Environmental Initiatives
Marie Christine Pires founded the Act4Earth community, which engages employees worldwide in environmental initiatives. This includes participation in events like World Clean Up Day and hosting educational webinars. Her commitment to environmental sustainability reflects her leadership in fostering a culture of responsibility within the workplace.