Sam Batstone
About Sam Batstone
Sam Batstone is a Senior Manager of Demand Generation at Quadient, specializing in the DACHIT-UKI region. With extensive experience in client services and digital marketing across various sectors, he has held key roles at several agencies and companies, including Found.co.uk and Creation Agency.
Current Role at Quadient
Sam Batstone serves as the Senior Manager of Demand Generation for the DACHIT-UKI region at Quadient. He has held this position since 2022, working remotely. In this role, he focuses on driving demand generation strategies and initiatives to enhance the company's market presence and customer engagement.
Previous Experience in Demand Generation
Prior to his current role, Sam Batstone worked as the Client Services Director at Found.co.uk from 2013 to 2014. He also served as a Client Services Consultant (freelance) at Found. in 2015. His experience includes a position as the Digital Director (freelance) at freemavens from 2014 to 2015, showcasing his expertise in client services and digital marketing.
Background in Marketing and Business Management
Sam Batstone has a diverse background in marketing and business management. He was the Business Director at Creation Agency from 2016 to 2022, where he contributed to various marketing strategies. His earlier roles include Account Director at SapientNitro and interim Online Marketing at It's Fresh Ltd, demonstrating his extensive experience in both client-side and agency-side positions.
Expertise in Measurement and Commercial Thinking
Sam possesses expertise in developing actionable measurement SLAs and KPIs, which contribute to leading commercial thinking. His capability spans a wide range of technology stacks and martech tools, including Act-On, Pardot, Marketo, Salesforce, HubSpot, and Google Analytics, allowing him to implement effective marketing strategies.
Involvement in the London 2012 Olympics
Sam Batstone played a role as a Gamesmaker during the London 2012 Olympics. This experience highlights his ability to work in high-pressure environments and contribute to significant events, further enhancing his professional profile.