Will Carder
About Will Carder
Will Carder is a Sales Engineer with expertise in automation technologies and a consultative approach to customer engagement. He has a strong educational background, holding an MBA from the University of Bradford and a BEng in Motorsport Engineering from the University of the West of England.
Work at Quadient
Will Carder has been employed at Quadient as a Sales Engineer since 2020. In this role, he collaborates with a small, close-knit team to enhance Quadient's market presence in the UK. His responsibilities include engaging with clients to understand their needs and providing tailored automation solutions. Carder focuses on improving packaging costs and reducing the carbon footprint for e-commerce businesses through advanced automated systems.
Previous Experience
Prior to his current position, Will Carder held various roles that contributed to his expertise in sales and engineering. He worked as a Territory Sales Manager at Kardex Remstar from 2019 to 2020, where he managed sales operations in Leeds, United Kingdom. Before that, he served as an Automotive Sales Manager at ATM Automation from 2015 to 2019. He also gained experience as a Sales Engineer at Machine Building Systems Ltd. from 2012 to 2015, where he developed skills in customer engagement and technical sales.
Education and Expertise
Will Carder holds a Master of Business Administration (MBA) from the University of Bradford, where he studied from 2017 to 2020 and achieved a distinction. He also earned a Bachelor of Engineering (BEng) in Motorsport Engineering from the University of the West of England, completing his studies from 2009 to 2012. His educational background, combined with hands-on experience in robotics and automation solutions, equips him with a strong understanding of the latest automation technologies.
Consultative Approach to Sales
In his sales roles, Will Carder utilizes a consultative, non-transactional approach to customer engagement. This method emphasizes building relationships with clients and understanding their specific needs, which allows him to provide effective solutions tailored to their requirements. His focus on customer satisfaction and long-term partnerships contributes to successful sales outcomes.
Early Career Development
Will Carder's early career included a position as an Aimhigher Student Ambassador at the University of the West of England from 2009 to 2012. In this role, he engaged with prospective students and promoted higher education opportunities. This experience laid the foundation for his skills in communication and outreach, which have been beneficial in his subsequent sales and engineering roles.