Yasmina Hachemi

Product Marketing Manager, Bpa Global Vertical Marketing Strategy @ Quadient

About Yasmina Hachemi

Yasmina Hachemi is a Product Marketing Manager at Quadient, specializing in BPA Global Vertical Marketing Strategy. She has a diverse background in marketing and account management, with experience at companies such as BNP Paribas and Orange Business Services.

Work at Quadient

Yasmina Hachemi has been employed at Quadient since 2018, initially serving as a Marketing Product Manager until 2021. She currently holds the position of Product Marketing Manager, focusing on BPA Global Vertical Marketing Strategy. In her role, she supports local teams across various countries to develop sector-specific solutions. Hachemi's work emphasizes document automation and customer experience management solutions, contributing to the company's objectives in enhancing digital business transformation.

Education and Expertise

Yasmina Hachemi has a strong educational background in management and business. She studied at Lycée Colbert, where she earned a Brevet de Technicien Supérieur from 2008 to 2010. She furthered her education at Groupe Ecole supérieure de Commerce de Dijon-Bourgogne, achieving a Master in Management from 2012 to 2014. Additionally, she obtained a Master's degree from Pontifícia Universidade Católica do Paraná in 2013. Hachemi possesses expertise in digital business transformation and the development of innovative business solutions.

Previous Work Experience

Before joining Quadient, Yasmina Hachemi held various positions in different organizations. She worked as a Junior Account Manager at BNP Paribas from 2008 to 2010 and later at Caisse d'Epargne Rhône Alpes from 2010 to 2011. Hachemi also served as an Assistant Development Business International at Orange Business Services for nine months in 2013. From 2014 to 2018, she worked as a Junior Product Manager at Orange Business Services. Additionally, she gained experience as a Sales Assistant at Smythson, Hackett, YSL, and Missoni in London from 2011 to 2012.

Career Development

Yasmina Hachemi's career has evolved through various roles that have enhanced her skills in marketing and business management. After her initial roles in account management, she transitioned to product management at Orange Business Services, where she focused on product development. Her move to Quadient allowed her to specialize in marketing strategies related to document automation and customer experience, reflecting her commitment to advancing in the field of product marketing.

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