Haley M. Navarro
About Haley M. Navarro
Haley M. Navarro is a Demand Generation Manager with extensive experience in digital marketing and project management. She has held various marketing roles across multiple companies, specializing in Account-Based Marketing and utilizing a range of digital platforms to enhance advertising strategies.
Current Role at Qualia
Haley M. Navarro serves as the Demand Generation Manager at Qualia, a position she has held since 2023. In this role, she focuses on developing and executing strategies to drive demand and enhance customer engagement. Her expertise in digital marketing and account-based marketing (ABM) supports her efforts in optimizing lead generation and nurturing prospects through targeted campaigns.
Previous Experience in Marketing
Navarro has extensive experience in marketing, having worked in various roles across multiple organizations. She was the Digital Marketing Manager at Compliance Week from 2018 to 2019 and later served as the Senior Marketing Manager from 2019 to 2021. Her tenure at Compliance Week also included positions as Advertising Program Manager and Administrative Assistant. Additionally, she worked as the Enterprise Marketing Manager at Snap Finance from 2022 to 2023 and as an Advertising Operations Specialist at GSN Games in 2018.
Education and Qualifications
Haley M. Navarro holds a Bachelor's degree in Journalism and Spanish from the University of Massachusetts Amherst. She is currently pursuing a Master of Business Administration (MBA) at the Questrom School of Business, Boston University, expected to complete in 2024. This educational background supports her marketing expertise and enhances her strategic approach in her professional roles.
Skills in Digital Marketing
Navarro possesses a strong skill set in digital marketing, utilizing platforms such as Google Ads and Google Ad Manager to optimize advertising strategies. She specializes in account-based marketing (ABM) and is proficient in tools like Demandbase and 6sense. Her experience with project management tools, including Wrike, Trello, and Monday.com, allows her to effectively manage complex marketing campaigns.
Language Proficiency and Cultural Experience
Haley M. Navarro has intermediate proficiency in Spanish, which complements her marketing expertise in international markets. Her previous role as a Language and Cultural Assistant at Junta de Andalucía from 2010 to 2011 provided her with valuable cultural insights that enhance her marketing strategies in diverse environments.