Colin Lau

VP Of Sales @ Qualified

About Colin Lau

Colin Lau serves as the Vice President of Sales at Qualified, specializing in building effective sales teams and identifying key talent. With extensive experience at companies like Salesforce and Dell, he is recognized for his strong communication skills and leadership qualities.

Work at Qualified

Colin Lau currently serves as the Vice President of Sales at Qualified, a position he has held since 2022. In this role, he focuses on leading sales initiatives and developing a strong sales culture within the organization. His leadership is characterized by motivating team members and fostering an environment that encourages high performance.

Previous Experience in Sales

Colin Lau has extensive experience in sales management across various organizations. He worked at Segment as the Regional Director for the East from 2020 to 2022, and previously held multiple roles at Salesforce, including Regional Vice President from 2017 to 2019 and Regional Sales Manager from 2015 to 2016. His tenure at Dell included positions such as Senior Enterprise Systems Specialist and Account Manager, showcasing his long-standing commitment to sales excellence.

Education and Expertise

Colin Lau earned a Bachelor of Engineering degree from the University of New South Wales (UNSW), where he studied from 2001 to 2005. His educational background complements his professional expertise in sales, particularly in identifying key talent and understanding customer needs. He is recognized for his effective communication skills and ability to articulate value propositions.

Achievements and Recognition

Colin Lau has received notable recognition for his contributions in the field of sales. He was awarded the Prograd Young Achiever of the Year Award in 2011, reflecting his early impact in the industry. Additionally, he has consistently achieved over 125% sales attainment for more than fifteen years, demonstrating his effectiveness in driving sales performance.

Leadership and Team Motivation

Colin Lau is known for his strong leadership qualities, which include motivating team members and building trust with colleagues and customers. His ability to create a collaborative work environment has earned him high recommendations from peers and clients alike. He emphasizes autonomy and solutions-focused approaches within his teams.

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