Kraig Swensrud

Founder & CEO @ Qualified

About Kraig Swensrud

Kraig Swensrud is the Founder and CEO of Qualified.com, a leading pipeline generation platform for Salesforce, which he established in 2018. With extensive experience in product marketing and entrepreneurship, he previously held key positions at Salesforce.com and founded GetFeedback.

Work at Qualified

Kraig Swensrud serves as the Founder and CEO of Qualified.com, a position he has held since 2018. Under his leadership, Qualified.com has established itself as the leading pipeline generation platform for Salesforce. The platform is designed to enhance customer engagement and sales processes, leveraging advanced technologies. Qualified.com caters to a diverse clientele, including major companies such as Autodesk, Blackbaud, Cisco, Epson, Rippling, Salesforce, and VMware. Swensrud's focus on customer success and innovation has been pivotal in driving the company's growth and reputation within the Salesforce ecosystem.

Background

Kraig Swensrud has a robust professional background with extensive experience in the technology and marketing sectors. He began his career at Oracle and SAP before moving to Salesforce, where he held several key positions, including Chief Marketing Officer and Senior Vice President of Product Marketing. His entrepreneurial journey includes founding GetFeedback and Kieden, both of which contributed to his expertise in product marketing and customer engagement. Swensrud's tenure at Salesforce was marked by significant contributions that led the company into a phase of hypergrowth.

Education and Expertise

Kraig Swensrud earned a Bachelor of Science degree in Engineering from the University of California, Berkeley, where he studied from 1991 to 1995. His educational background laid a foundation for his career in technology and marketing. Swensrud possesses a strong focus on customer success and innovation, which is evident in his work with Qualified.com and previous ventures. His extensive experience within the Salesforce ecosystem further enhances his expertise in developing and scaling technologies that drive business growth.

Achievements

Kraig Swensrud has achieved significant milestones throughout his career. He founded Qualified.com, which is recognized as the top pipeline generation platform for Salesforce. He also played a crucial role in the development of Qualified PipelineAI, a tool designed to optimize websites for pipeline generation using artificial intelligence and automation. His leadership at Salesforce contributed to the company's rapid growth during his tenure, and he has successfully founded multiple ventures, including GetFeedback and Kieden, showcasing his entrepreneurial spirit and commitment to innovation.

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