álvaro Páez Ramírez
About álvaro Páez Ramírez
Álvaro Páez Ramírez is a Machine Learning Engineer at Quantcast in London, England, where he has worked since 2021. He holds a Master's degree in Mathematics from the University of Oxford and has experience in developing machine learning models for adtech.
Work at Quantcast
Currently, Álvaro Páez Ramírez serves as a Machine Learning Engineer at Quantcast, a position he has held since 2021. Based in London, England, he focuses on developing machine learning models that enhance ad performance. His work contributes to increasing ad click rates and minimizing fraud within the adtech industry. He utilizes advanced techniques to generate insights and improve advertising strategies.
Education and Expertise
Álvaro Páez Ramírez earned a Master's degree in Mathematics from the University of Oxford, where he studied from 2015 to 2019. His academic background provides a strong foundation in quantitative analysis and statistical modeling, which he applies in his current role. His expertise includes machine learning, natural language processing, and big data analytics.
Background
Before joining Quantcast, Álvaro worked as a Software Engineer at VIEWNEXT for 10 months in Málaga, Andalusia, Spain, in 2021. This role allowed him to gain practical experience in software development and engineering principles, further enhancing his technical skills in the field of technology and data science.
Achievements in Machine Learning
In his current role, Álvaro has developed machine learning models that significantly improve ad click rates and reduce fraud in the advertising technology sector. He has also generated demographic data estimates without the use of cookies, utilizing big data and statistical modeling techniques. Additionally, he has implemented natural language processing strategies to forecast audience interests, demonstrating his capability in leveraging advanced technologies for practical applications.