Alyssa Wollard
About Alyssa Wollard
Alyssa Wollard is a Manager of Account Management at Quantcast, where she has worked since 2022. She has a background in digital media and account management, with previous roles at VMLY&R, Keypath Education, and AdKarma.
Current Role at Quantcast
Alyssa Wollard serves as the Manager of Account Management - Field Central at Quantcast. She has been in this position since 2022, contributing to the company's efforts in account management. Her role involves overseeing client relationships and ensuring effective communication between clients and the Quantcast team.
Previous Experience at VMLY&R
Prior to her current role, Alyssa Wollard worked at VMLY&R as a Channel Manager for Paid Search & Ecommerce from 2017 to 2019. During her time in the Dallas/Fort Worth Area, she focused on managing paid search campaigns and optimizing ecommerce strategies to enhance client performance.
Background in Digital Media Buying
Alyssa gained experience as a Digital Media Buyer at Keypath Education from 2016 to 2017. In this role, she was responsible for planning and executing digital media campaigns, which helped her develop a strong foundation in digital marketing strategies.
Education and Academic Background
Alyssa Wollard studied at the University of Missouri-Columbia from 2010 to 2014, where she earned a degree in Journalism with a focus on Strategic Communications. Her education provided her with essential skills in communication and media management, which she has applied throughout her career.
Early Career and Internships
Alyssa's early career included various internships that laid the groundwork for her professional development. She worked as a Media Sales Intern at AdKarma from 2013 to 2014 and as a Public Relations/Marketing Intern at Bothwell Regional Health Center in 2011. These experiences contributed to her understanding of media sales and public relations.