Germaine Hendrik
About Germaine Hendrik
Germaine Hendrik is a Content and Marketing Manager at Quantcast, with extensive experience in various marketing roles across multiple companies. She specializes in content marketing and engages in freelance consulting, offering strategic marketing advice and executing content-driven campaigns.
Work at Quantcast
Germaine Hendrik has been serving as the Content and Marketing Manager at Quantcast since 2020. In this role, she focuses on content marketing strategies and initiatives that enhance the company's online presence. Her responsibilities include developing and executing content-driven campaigns that align with Quantcast's marketing objectives. She operates from Sydney, New South Wales, Australia.
Previous Experience in Marketing
Prior to her current role, Germaine worked at Brand Chemistry as a Senior Marketing Consultant from 2018 to 2019. She also held the position of Senior Content Editor at Isentia Strategy & Content from 2014 to 2017. Additionally, she worked as a Segment Marketing Manager on a contract basis at Standard Chartered Bank in 2014. These positions contributed to her extensive experience in various marketing disciplines.
Background in Financial Services
Germaine has a background in financial services, having worked as a Credit Risk Analyst at Credit Suisse from 2010 to 2013. She also served as a Relationship Manager at UOB from 2009 to 2010. Her experience in these roles provided her with insights into the financial sector, which she integrates into her marketing strategies.
Education and Expertise
Germaine Hendrik studied Communications at RMIT University, where she earned a Bachelor of Arts (BA) from 2006 to 2008. She possesses expertise in multiple marketing disciplines, including branding, email marketing, product marketing, and SEO. This educational background and skill set enable her to effectively engage in freelance consulting and strategic marketing advice.
Freelance Consulting and Personal Interests
In addition to her full-time roles, Germaine has been self-employed as a Marketing Consultant and Business Writer since 2019. She provides strategic marketing advice and executes content-driven campaigns for various clients. Outside of her professional work, she has a personal interest in culinary arts, sharing food photography and recipes on social media.