Yanick Coothoopermal
About Yanick Coothoopermal
Yanick Coothoopermal is an experienced Account Manager currently working at Quantcast in Sydney, Australia, specializing in programmatic advertising and direct response campaigns. With a background in digital performance and account management at various agencies, he has a strong track record of managing projects and achieving significant revenue growth.
Work at Quantcast
Yanick Coothoopermal has been employed at Quantcast as an Account Manager since 2018. In this role, he focuses on programmatic advertising, specifically targeting direct response campaigns that aim to achieve acquisition, cost per action (CPA), cost per lead (CPL), and return on investment (ROI) goals. His tenure at Quantcast has seen him successfully manage a diverse portfolio of clients, demonstrating his ability to increase year-over-year spending within his accounts.
Previous Experience at Starcom
Prior to his current position, Yanick Coothoopermal worked at Starcom for two years as an Account Manager in Precision Media from 2016 to 2018. He also held roles as a Digital Performance Planner/Buyer and as a Social Programmatic Specialist during his time at Starcom from 2015 to 2016. His experience at Starcom contributed to his expertise in digital advertising and programmatic strategies.
Education and Expertise
Yanick Coothoopermal completed his Bachelor of Communication Arts with a focus on Advertising at the University of Western Sydney from 2010 to 2013. He also attended St. Andrew's College, where he achieved his Higher School Certificate and School Certificate from 2003 to 2009. His educational background supports his specialization in programmatic advertising and digital channels, including display, social, mobile, and video.
Project Management Skills
Yanick Coothoopermal possesses experience in conducting and managing multiple projects simultaneously. He has a proven track record of building and maintaining professional relationships, which is essential in his role as an Account Manager. His ability to manage diverse portfolios, including education brands, showcases his project management skills and client relationship management.
Achievements in Revenue Growth
During his time at Quantcast, Yanick Coothoopermal successfully increased year-over-year spending within his accounts by 29% from 2018 to 2019. He also exceeded a quarterly revenue goal by achieving 125% of the target. These accomplishments highlight his effectiveness in driving revenue growth and meeting client objectives.