Lara Businaro
About Lara Businaro
Lara Businaro is a Content & Brand Marketing Executive with a strong background in copywriting and marketing. She has worked for several companies, including Quantexa, where she contributed to a significant funding round, and holds advanced degrees in English and Novel Writing.
Current Role at Quantexa
Lara Businaro serves as a Content & Brand Marketing Executive at Quantexa, a position she has held since 2021. In this role, she focuses on developing and executing marketing strategies that enhance brand visibility and engagement. Her expertise includes integrating real-time entity resolution with network analytics and AI, which supports data-driven insights. She has also played a significant role in Quantexa's successful Series D funding round, which raised $153 million.
Previous Experience in Marketing
Prior to her current role, Lara Businaro gained diverse experience in marketing across several organizations. She worked as a Content Manager at Yapster from 2019 to 2020, where she managed content strategies for mobile messaging solutions. Before that, she served as a Copywriter at Chief Nation for 10 months in 2020, and at Steve Edge Design Ltd from 2015 to 2017. Additionally, she worked as a Marketing Assistant at Ubeeqo for 4 months in 2018.
Educational Background
Lara Businaro holds a Master's degree in Novel Writing from City, University of London, where she studied from 2016 to 2018. She also earned a Bachelor’s Degree in English with Film Studies from King's College London, attending from 2012 to 2015. Earlier in her education, she completed her high school studies at The Camden School for Girls, focusing on English Literature, Media Studies, and Classical Civilization from 2009 to 2012.
Expertise in Contextual Decision Intelligence
Lara Businaro specializes in leveraging Contextual Decision Intelligence to enhance enterprise decision-making processes. Her expertise in integrating advanced analytics and AI technologies allows organizations to derive actionable insights from complex data sets. This skill set positions her as a valuable asset in the field of data-driven marketing and strategy.