Katherine Sheng
About Katherine Sheng
Katherine Sheng is an Email Marketing Manager at QuinStreet, where she has worked since 2021. She holds a Bachelor's degree in Statistics and Economics from the University of California, Berkeley, and has previous experience in various marketing roles at QuinStreet and as a Data Technician at the Mathematical Sciences Research Institute.
Current Role as Email Marketing Manager
Katherine Sheng currently serves as the Email Marketing Manager at QuinStreet. In this role, she oversees email marketing strategies and campaigns, focusing on optimizing engagement and conversion rates. Since joining in 2021, she has utilized her expertise in statistics and economics to enhance the effectiveness of email communications. Her responsibilities include analyzing campaign performance metrics and implementing data-driven improvements.
Previous Experience at QuinStreet
Before her current position, Katherine Sheng held two roles at QuinStreet. She worked as a Product Marketing Associate from 2019 to 2020, where she contributed to product positioning and marketing strategies. Following that, she served as an Email Marketing Campaign Associate from 2020 to 2021, focusing on the execution and analysis of email campaigns. Her progression within the company highlights her growing expertise in marketing.
Education and Expertise
Katherine Sheng earned her Bachelor's degree in Statistics and Economics from the University of California, Berkeley, completing her studies from 2015 to 2019. This educational background provided her with a strong foundation in data analysis and economic principles, which she applies in her marketing roles. Her academic experience has been instrumental in shaping her analytical approach to marketing strategies.
Experience at Mathematical Sciences Research Institute
Prior to her roles at QuinStreet, Katherine Sheng worked as a Data Technician at the Mathematical Sciences Research Institute (MSRI) in Berkeley, California. She held this position from 2018 to 2019 for eight months. In this role, she was involved in data management and analysis, further developing her technical skills and understanding of statistical methodologies.