Ken Kauffman

Ken Kauffman

Director, Data Analytics @ QuinStreet

About Ken Kauffman

Ken Kauffman is the Director of Data Analytics at QuinStreet, where he has worked since 2024. He has a diverse background in data science and marketing, with previous roles at companies such as Google, Zebra Technologies, and SOASTA.

Work at QuinStreet

Ken Kauffman currently serves as the Director of Data Analytics at QuinStreet, a position he has held since 2024. His role involves overseeing data-driven strategies and analytics initiatives within the company. Prior to this role, he worked as the Senior Manager of Email Marketing Analytics at QuinStreet from 2020 to 2022, where he focused on optimizing email marketing campaigns through data analysis.

Education and Expertise

Ken Kauffman holds a Master of Science in Analytics from the Georgia Institute of Technology, which he completed between 2018 and 2022. He also earned a Bachelor of Science in Industrial Engineering from California Polytechnic State University-San Luis Obispo, graduating in 2016. His academic background provides a strong foundation in data analytics, complemented by a specialization in artificial intelligence and sports.

Background

Ken Kauffman has a diverse professional background in data science and marketing. He began his career as an Analytics Intern at Shocase in 2014 and later held various roles, including Data Scientist at SOASTA, Inc. and Zebra Technologies. His experience spans multiple companies and positions, showcasing his ability to adapt and thrive in different environments.

Professional Experience

Ken has accumulated extensive experience in both data science and marketing roles. He worked as a Product Marketing Manager at Google from 2022 to 2023 and at SMT (SportsMEDIA Technology Corp) from 2018 to 2020. His roles have often involved bridging technical and business teams, highlighting his versatility and ability to work cross-functionally.

Achievements

Ken Kauffman's career includes significant contributions to data analytics and marketing strategies across various organizations. His unique combination of skills in artificial intelligence and sports analytics positions him as a valuable asset in the field. His work has demonstrated a strong ability to leverage data for business growth and marketing effectiveness.

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